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The newly designed shop modern and simple. White is perforative shop mass-tone attune, with wooden ground to key display wall and a whole series of seasonal design and color specially wood chair,[link widoczny dla zalogowanych], thrust in space of glass,[link widoczny dla zalogowanych], steel etc polishing materials and natural element contrast, and stores the display of various pure color product exterior design,[link widoczny dla zalogowanych], build a modern and fashionable brand style.
Include the fashion photographer ChenMan, musicians ZhangYaDong, famous model separately in shops,[link widoczny dla zalogowanych], the guests invited to the free choice, the first try and buy new adidas SLVR products to enjoy. Among them SLVR representative products "adidas seven pieces of shoes" and "zero waste T-shirt" more attracted every guest's interest. "Seven pieces of shoes", this is a simplified creative design, ordinary sneakers using at least 25 block alone adhesive materials together, "seven pieces of shoes" use only six blocks ShangXie face and a piece of sole phase suture, simplify structure at the same time, the design feels and functional more dash forward show. "Zero waste T-shirt" by only by a single cut a piece of cloth is made, use around the body stitch sewing type,[link widoczny dla zalogowanych], thus creates the unique contour, all of its production process only three steps, than any other style on the market t-shirts are far more concise and environmental protection.
The first guests experience after 2009 March 15 date, adidas SLVR series will formally to consumers, and product portfolio covers men and women clothing, shoes and accessories. This series in China since sanlitun brand center officially issued later, there will be more open SLVR shop in China.
SLVR belongs to adidas movement fashionable series branch under a brand-new fashion brand, 2009. First published global chun xia Adidas movement fashionable series branch also has derived from sports luxury brand Y - 3 series,[link widoczny dla zalogowanych], and from sports classic adidas helping series. Adidas SLVR brand localization -- "Perfect" Simply, clearly outline SLVR product place praise highly of brand value: unique innovation technology, integration contracted design style, shape is very modern, avant-garde sense and tolerant new series. Not long ago, SLVR won by international well-known design Wallpaper of magazine for the 2009 annual list of the "Best sports rainments Award" (Best Sportswear Award), again proved the design feeling SLVR extraordinary.
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