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Celebrity government officers wears affect not only to fashion, but also an effective political tool. Politicians are dressed with mass communication between behavior. Benjamin Franklin was - advice said: "for myself to eat, for others wear." In politics, dress is absolutely cannot oversight aspects. If want to be popular support political star,[link widoczny dla zalogowanych], will pass through dress to express themselves, through the dress color convey political information.
"Gerben type" advertising also conspiracy?
An overcast sky and dilapidated the Berlin wall, black vintage car and a former Soviet President mikhail gorbachev, who can think, these things to promote the combination of fashion is incredibly Louis Vuitton luxury brand.
From last year, Louis Vuitton based on original fashion advertising increased on the core value of brand new advertising series. These ads was not used to sell any new products, but about brand image and concept,[link widoczny dla zalogowanych], namely "travel". Russia "youth reference newspaper evaluation," by gorbachev as models of this group of photographs, shooting itself exists huge contrast: an outdated politicians, in an obsolete environment, incredibly use absolute fashionable brand Louis Vuitton bag. Suddenly, the light let gorbachev image appears more bleak, but definitely attract eyeball."
Russian media reports that 10 years ago was filmed for pizza hut mikhail gorbachev television advertisements. Although the advertisement photography Louis Vuitton party does not wish to reveal in new advertising to gorbachev's endorsements, but with mikhail gorbachev in 1997 to pizza hut fast-food shoot TV advertisement, and immediately he was made 16 million us dollars, the mikhail gorbachev endorsements should not too little.
Mikhail gorbachev appeared fashion advertising shows luxury industry in geopolitical the transformation: rich russians going west,[link widoczny dla zalogowanych], their spending occupy luxury a lot of big cake. Luxury is no longer just GongNanLuNv symbols of materialism, but also the intellectuals, politicians elite of spiritual demand. Louis Vuitton mikhail gorbachev is most vividly footnote. Ogilvy &mather advertising company requests by this new advertising strategies also reflects the luxury company tried to in more personalized level contact consumers. In the past, many luxury brand mainly dependent on the so-called "the product as the hero" way to promote. New ways of the product integration into the more lifelike scenes. Such as new advertising all the celebrities are not watching lens. Mikhail gorbachev bag even from picture center,[link widoczny dla zalogowanych], top still cover newspapers and magazines.
But it is seemingly business with dye-in-the-wood flavour of advertisement, also because protagonist special and controversial, incredibly was found to contain Louis Vuitton political intrigue: in bag above magazines Russian headline "the litvinenko murder: they to $7,000 abandoning suspects". If turn magazine will find,[link widoczny dla zalogowanych], this article is accusing Mr Putin should not be exposed to "kill Russia journalistin Anna and former KGB staff the litvinenko of the killers" responsible.
For details of the advertising, British media said very surprised, because widely thought, mikhail gorbachev is Mr Putin's supporters in different occasions, he said to his admiration. As the main character, don't advertising side put what even gorbachev magazine did not see? Only by negligence seems to explain the impassability. Although advertising company ogilvy says no political implications, they would send messages, not use Slavic wen, still put upside down, without a magnifying glass can't see clearly, but this claim cannot trust me-is, even the sesame seeds Hamburg is manual carefully placed adversarial, how may be so careless.
The ft journalist on advertisements in the details, wish interviews gorbachev, but he himself not on any response. Russian news website reported quoted analysts view points out that as a world famous companies, Louis Vuitton is unlikely to himself involved in political argument among the AD itself is a conspiracy, so it was almost impossible. It's obviously a error.
Russian politics many characters in the business sector also have quite mind, is one of the most effective ways to sell his name brand patents. Some people name patent or hundreds of thousands of dollars worth of tens of thousands. As is known to all, the russians to vodka has a special liking,[link widoczny dla zalogowanych], therefore, vodka huge market natural attracted numerous politician. Now in the Russian market alcohol politician named vodka has everything: "gorbachev", "Mr Yeltsin", "Mr Putin", ", all si base ", etc. Mr Putin brand vodka only in the Baltic states sales.
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