 Wysłany: Sob 6:40, 30 Kwi 2011 Temat postu: New Balance sued over toning AD |
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| New Balance sued over toning AD
The complaint, filed Monday in US District Court in Boston,achat new balance en ligne, is seeking class-action status and damages in excess of $5 million on behalf of a California woman,reebok zigteck shoes orange and black, Bistra Pashamova,vibram five fingers shoes, and other people who have allegedly been harmed by New Balance. New Balance,saucony grid stabil mc 5, which recently launched a multimillion-dollar campaign for toning shoes,saucony discount maryland usa, is one of several major sneaker companies that are facing class-action lawsuits from consumers.Toning shoes are designed with an unstable sole so leg muscles have to work harder to maintain balance during everyday activities. They are one of the fastest-growing segments in the footwear industry; sales were expected to soar last year to roughly $1.5 billion. New Balance has promoted its toning shoes with claims that they increase muscle activation by at least 27 percent and increase calorie burn by up to 10 percent with each step,saucony discount running shoes, using either a rounded or flexible spring sole. But a study last summer by the nonprofit American Council on Exercise found that toning shoes failed to live up to claims made by several manufacturers. Reports of injuries have also raised concerns that the shoes,sale skechers shape ups, which cost roughly $100 a pair,reebok zig running shoes, could do more harm than good. Pashamova alleges that New Balance’s promises of health benefits are “nothing more than deceptive marketing tools’’ and cites as evidence the study from the American Council on Exercise,reebok zig tech shoes, which measured heart rate,five fingers kso, kilocalories burned,saucony womens running shoes, oxygen consumption, and muscle activity in users wearing toning shoes and regular athletic sneakers. |
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