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lanxing22g
Wysłany: Pon 20:31, 29 Lis 2010
Temat postu: Ugg Sandals Luxury big-name poor
In the world of luxury brands that active, many from birth day just leads directly to the high-end fashion and lofty position, Christian Dior1946 built in store initial took advanced customization fashion outlets route, The earliest is to achieve miraculous Fendi repeatedly in Rome and Hollywood actress customization PI cao dignitary coat -- they meet the rich estate "exclusive" needs, just make a fantastic luxury appearance.
While some brands in founding the beginning, its characteristic just point to use convenient, strong and durable, not only for the functional sex of the rich services. LouisVuitton with durable and easy transportation canvas box and started,
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, daughter of MES the start manufacturing - is but a saddle... These through time change, property rights are undeniable functional change still stands brand, is now being created into on high luxury brand, although they bone son in the previous still adhering to the simple function.
Aquascutum/Burberry trench coat
"Marry a millionaire" in, dress up the rich richie and sammi cheng, all in full sets of Burberry appearances. This is a rich man's appearance. Friendship store is the most basic one paragraph Burberry raincoats, price close to 10,000 yuan. And on grid cloth with famous Aquascutum, aiming at above 30 rich have article gens, deeply loves the British royal family.
once
1914 during world war ii, British pilots and army widely used Burberry specializing in the production of anti rain uniform, and according to the statistics, war 500,000 British soldiers wearing Burberry raincoat. During times of peace, the first landing RoaldAmundsen dressed in Antarctic Burberry outdoor products reach feat, in the local left a tent, Burberry to newcomers to prove his adventures.
Someone so described the Burberry: "if the western sky was a huge dark clouds and played under continuous rain, so, from the President, white-collar workers to xinrui entertainment stars have a common features: all wear Burberry raincoats", because Burberry in become fashion luxury brand until a more practical brand, especially the classic trench coat.
Aquascutum and born almost like Burberry twin brother is same, the shop established in 1851, set up shop just 1 month in a whirlwind,
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, will become a time when London most fashionable, reputation the loudest clothing store, all this benefit from London damp weather and Aquascutum exclusive design rainproof fabrics. Aquas - cutum a word itself from Latin, means "waterproof" as fabric made of waterproof coat is very popular. Since 1854, the British against Russia, Aquascutum sole cloth is made of the coat, also become the British against Russia of severe weather important equipment. There is a magical legend, said that because Aquascutum coat itself is the dark grey, but also helps a British soldiers from Russian positions escape. Although as rainproof coat appeared, but its design also very smart, so, receiving the strong londoners sunny when also willing to wear.
now
In 1955 and 1989,
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, Burberry become royal emperor in luxury brand, strengthened the status of ranks.
In 1997, the CEORoseMarieBravo to join in, Burberry current by always mainly for royal and older celebrity provide costumes, instead of multiple levels oriented guest, further expand the guest network. In 2001, Burberry in creative director Christopher Bailey led launched Prorsum senior male and female attire series, not only for classic drought-wet lv pass inject new pattern after meal, also for brand building fashionable new image.
In the war, Aquascutum with badges and brass buckle waist armor, becoming a movie star was to be bestowed favor on newly, waist, half LiLing modelling leads vogue. 20 centuries 60 time around,
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, young, modern and the knee man raincoat and popular around the world, celebrity circles hand a piece. Aquascutum famous "gentlemen and wearing suiting clothing wife" now has become a British culture and the British international fashion image of a symbol, it advocates, from the British royal family prince of wales, Edward, George v, luang and princess Anne,
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, to the former British prime minister Margaret thatcher and Churchill, jazz, a famous film star Sean Connery etc, become more prominent Aquascutum luxury brand flavor.
Practical point
In addition to prevent rain outside the practical characteristics, design also open a certain degree of fashion agitation, such that British officer war served to fashion and practical style double acme: distinctive badges, belt they cuffs, brought between buttons,
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, deep pockets and prevent rain pocket cover etc. Those with practical design elements, be has been extended to then the design of, and continually improved to meet the daily needs.
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